mindshare
Power of the RT
We’re doing some fascinating research here at Mindshare at the moment about how people and brands are using Twitter.
What’s coming out that is really interesting is how far different types of tweets travel and the relative value of having lots of followers who just receive tweets vs fewer more active retweeters and the journeys tweets [...]
iPhone apps more popular than music downloads
Music & tech blogger, Gerd Leonhard, has made the bold statement on his MediaFuturist blog, following the news that 1 billion iPhone & iPod apps have been downloaded in 9 months.
Read his thoughts here
We Are Hunted – the perfect companion to Spotify?
wearehunted.com is a website hosting an aggregated chart of the most blogged new music. Music Week report the service as “the top 99 tracks being discussed each day across blogs and social networks and cross-references this with tracks being traded via P2P and torrent sites to better understand what new music is connecting with [...]
Talking posters – the new audio invasion
brandrepublic are today reporting on the potential of talking posters, via a Taiwanese company that have been trialling the technology. It creates huge opportunities for growing sonic identities for brands, whether an Intel style chime, or the track from a brands latest TV commercial. The issues surrounding licensing the audio content will no [...]
