James Fraser
Story telling cont.
Came across this lovely little article in Wired magazine. Within it Guillermo Del Toro talks of a new type of storytelling:
In the next 10 years, we’re going to see all the forms of entertainment—film, television, video, games, and print—melding into a single-platform “story engine.” The Model T of this new platform is the PS3. The [...]
Twitter fail..
Just in case you need any client ammunition. Nice example of how spamming on popular hastags (#) is certainly not the way to market on Twitter. Thanks @habitatuk.
More here
Transmedia marketing
Sometimes you see things which make you uber excited. For Steve Simpson, it’s data done well, Alastair Cotterill, pretty pictures..
For me, it’s this. At first glance it could be seen just as a PR trick, but if you actually think about it, it’s genius.
Mos Def (rapper / designer etc) has released his new album as [...]
Fallon – Skimmer
Fallon have released a lovely little gizmo called Skimmer. It is, in essence, a social aggregator application for your Twitter / Facebook / YouTube and Flikr accounts. Nothing spectacular about it – and will be vastly improved when further platforms can be aggregated into the application, and you can communicate directly off the platform rather [...]
